A company is looking for a Director of Member Engagement.
Key Responsibilities:
Build and lead a high-performance Engagement and Marketing Operations team
Develop a data-driven marketing machine to execute and optimize multi-channel campaigns
Collaborate with product and technology teams to implement marketing operations infrastructure
Required Qualifications:
7+ years of experience in marketing, focusing on engagement and utilization strategies
Experience in creating and executing innovative marketing campaigns
Proven track record in setting up and scaling marketing operations
Strong analytical skills to leverage data for decision-making
Background in digital health or a related industry is highly preferred