A company is looking for a Vice President of Marketing to develop and execute a comprehensive marketing strategy that aligns with business goals.
Key Responsibilities
Develop and implement a comprehensive marketing vision and actionable initiatives
Drive lead generation and conversions through effective B2B and B2B2C marketing strategies
Utilize data and analytics to improve marketing performance and optimize campaigns
Required Qualifications
10+ years of marketing experience, with at least 5 years in a leadership role
Experience in the SaaS, technology, or software industry is preferred
Bachelor?s degree in Marketing, Business Administration, or a related field
In-depth knowledge of SEO, CRO, and digital marketing best practices
Proven track record in driving customer acquisition and lifecycle marketing