A company is looking for a B2B Marketing Writer to create impactful content that drives business growth.
Key Responsibilities
Create and manage compelling B2B content across various formats to engage users and drive leads
Develop SEO-optimized content for inbound marketing and collaborate on lead-generation strategies
Craft ad copy for outbound marketing campaigns and analyze their success for continuous improvement
Required Qualifications
5+ years of experience in B2B content creation
Bachelor?s degree in Marketing, Communications, or Journalism
Strong understanding of SEO principles and best practices
Experience with CMS platforms, particularly WordPress and SharePoint
Portfolio showcasing relevant writing samples