A company is looking for a Demand Generation Manager to plan and execute marketing strategies that drive brand awareness and business growth.
Key Responsibilities
Plan, execute, and optimize demand generation and account-based marketing campaigns
Enhance website content and user experience to improve engagement and conversion rates
Manage the marketing automation platform and track key performance indicators for continuous strategy refinement
Required Qualifications
6-8 years of experience in B2B marketing focused on demand generation and campaign management
Expertise in managing paid ads, SEO, and email marketing strategies
Proven track record of managing external agencies and vendor relationships
Strong analytical skills with experience in HubSpot and Google Analytics
Hands-on experience with ad management and marketing automation tools