A company is looking for a B2B Senior Marketing Manager with experience in the healthcare sector.
Key Responsibilities
Develop and implement demand generation strategies targeting health plans and health services organizations
Create compelling content and sales enablement materials in collaboration with the sales team
Track, analyze, and report on marketing performance, optimizing future efforts based on insights
Qualifications
Bachelor?s degree in marketing, communications, or a related field preferred
A minimum of 5 years of experience in B2B demand generation marketing, preferably in healthcare
Experience with CRM systems and marketing automation platforms, preferably SFMC and Hubspot
Strong understanding of marketing principles, strategies, and tactics
Experience in a fast-paced environment with the ability to manage multiple projects effectively
